Keyword research is one of the crucial elements of modern SEO. Whether kick-starting an old blog or devising a new content strategy; good quality
keywords are one of the most effective ways to attract consistently quality traffic to the website.
To perform effective keyword research, discover the best keywords, as well as to improve a site’s SEO, it is important to use the best tools. But with new tools, new algorithms, and new competition being introduced every day, how do understand and choose the right tool?
Which are the best keyword research tools?
The list of keyword research tools is quite vast. If you want to use Keyword research tools for free, you can check out Google Keyword Planner, Sespstat, Long Tail Pro, Keyword Surfer and Keyword Tool.io. SEMrush is a free option that can be upgraded if required. Keyword research tools such as KWFinder, Ahrefs Keyword Explorer, and Majestic are paid tools. GrowthBar is a keyword research tool that comes free with a subscription.
Now, let’s explore 10 keyword research tools in depth.
Top 10 Keyword Research Tools
1. SEMrush
SEMrush is not just a keyword tool, it is often perceived as the Swiss Army knife of SEO. A complete SEO tool suite, SEMrush helps to carry out keyword research as well as improve their SEO rankings. Using the Keyword Overview tool, the user can type in a keyword and obtain a full picture of everything they need to know. This includes gaining insights on how many people are
searching for the keyword along with its monthly search volume and whether the keyword is growing in popularity or becoming less popular, and much more. Today all the marketers in the world consider SEMRush as the top keyword research tool.
2. KWFinder
KWFinder is a tool developed by Mangools, a developer recognized for delivering the best keyword research tools across categories. The KWFinder platform makes it easy for the user to explore and find keywords with low SEO difficulty, along with a whole host of other useful features. With a unique and easy-to-navigate user interface, KWFinder assists in discovering keywords in any language target.
3. Google Keyword Planner
A simple keyword tool option, Google Keyword Planner serves a few basic features. The refine keywords tool assists, users, to filter out based on specific attributes related to the keywords. Despite its lack of functionality, it is considered one of the most accurate sources of keyword data available in the market. The data offered by the tool comes directly from Google and hence the results integrate well with AdSense monetization.
Key highlights of the tool :
● Helps in locating commercial keywords using the “top of page” bid range
● Offers accurate search volume directly from Google’s search engine
● One of the best choices for exploring keywords for business websites
4. Ahrefs Keyword Explorer
The Ahrefs Keyword Explorer platform provides users with a broad keyword report and relies on clickstream data to offer unique click metrics.
Key features :
● Precise keyword difficulty score
● 1,000+ keyword suggestions
● Supported across 171 countries
● Click metrics to improve CTR
5. Serpstat
Another excellent keyword research tool, Serpstat enables users to easily view the top Google results for their keyword. Serpstat is an excellent tool that combines website and SERP analysis, keyword research tools, backlink analysis, a rank tracker, and website audit features. It offers an all-in-one solution to streamline the entire category of SEO.
Key features :
● Assists in understanding the competition by using the competitor graph feature
● Helps in finding keyword difficulty and trends
● One of the most budget-friendly options available
6. Long Tail Pro
Just like most premium keyword tools, Long Tail Pro offers an overview of data about the keyword along with a particular focus on how the keyword ranks against the competitors on the first page of Google. The user can use the tool to gain an understanding of the top results in search engines for the entered keyword. The user can also enter specific keywords that they want to track and see how their content is ranking for those specific keywords.
Key features :
● A powerful tool with detailed keyword metrics
● Assist in finding long-tail keywords
● Provides recommendations for attracting convertible organic traffic
7. GrowthBar
A great tool for marketers and bloggers, GrowthBar is ideal for those who are in a hurry and want keyword suggestions to appear along with their search results. GrowthBar’s content outline generation helps users to generate content outlines in just one click for their blog or website along with keywords, headers, word counts, images, and links. It also allows the user to explore their competitor’s profile with backlink data, organic keywords, as well as Google/Facebook ads insights.
Standout elements :
● Assists in generating content outlines with AI
● Beneficial for keyword rank tracking
● Offers accurate ranking difficulty
● Provides long-tail keyword suggestions
● Displays on-page word count
8. Keyword Surfer
A 100% free extension, Keyword Surfer allows users to see search volumes directly in their Google search results. Keyword Surfer offers the fastest way to reveal search data along with running keyword research. It also helps in getting the content guidelines directly in Google Search. With Keyword Surfer, users can research comprehensive keywords as well as data-driven content guidelines. For every new search in Google, Keyword Surfer uncovers CPC, search volumes, visibility metrics, keyword suggestions, related terms, and on-page data.
9. Majestic
An all-in-one SEO tool, Majestic helps in keeping a track of the website’s health. Majestic is an ideal tool for new blogs and small businesses that do not have the right resources and for those who cannot invest a lot in complicated support for search engine optimization.
Key features :
● It has an al SEO features option available in a single toolkit
● Helps in finding easy-to-target phrases
● Facilitates research competition on every keyword
● Supports the generated insights with trustworthiness vs. authority graph for every website analysis
10. Keyword Tool.io
Keyword Tool is a free online SEO keyword research instrument that employs Google Autocomplete to generate relevant long-tail keywords. It helps discover new long-tail keywords related to any topic by generating Google’s search suggestions. The keyword suggestions are produced based on a Google domain and language that the user chooses. For users obsessed with keyword data mining, Keyword Tool .io is regarded as one of the top keyword research tools available on the market. It offers analysis for multiple search engines.
Standout highlights :
● Assists in finding great keywords using Google Autocomplete
● Supplements with social media marketing for Instagram and Twitter keyword analysis
● Directly exports results to CSV
● Has a simple UX design that is easy to use for beginners
In Conclusion
Finding the right and handling keyword research tools can seem like a daunting task. Whether you are a blogger or eCommerce website owner, for a keyword research strategy to work, it is important to discover the right keywords. With the right tool, your website will be performing and generating the right traffic for specific keywords along with improving the average click-through rate (CTR) on the listing. You can also tweak the title to boost CTR to further improve the keyword rankings.
With BhiCoupons, you can explore some of the best keyword research tools for SEO to carry out your research and put the right insights into practice. To know more you can check out some of the
Bluehost reviews. Use these tools to check out the SEO metrics.
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